Interest in peer-to-peer lending site Prosper appears to be hockey-sticking.
A YouNoodle score for Prosper shows that interest in the site is climbing at the highest rate among 250 sites Wired Magazine tracks.
According to YouNoodle, “a YouNoodle score is a quantitative measurement, on a scale of 0 to 100, of a startup’s progress and traction based on its traffic, funding, employees, buzz and other activity. The score is based on information pulled in from thousands of online sources: traffic sources, mainstream media, funding sources, the blogosphere, conversations on Twitter, and other key factors.”
Take a look at the YouNoodle score for Prosper:
I noticed some more aggressive marketing from Prosper in recent weeks, but I’m not sure that’s enough to spike interest in the company. Could it be that more people are coming around to P2P lending — since banks are so reluctant to extend credit? I’ll let you be the judge.