Posts Tagged ‘ Bank of America ’

Bank of America Adds Mobile Users, Sheds Branches

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1
April 16, 2014
Bank of America Adds Mobile Users, Sheds Branches

Mobile users continue to grow at Bank of America. The bank grew mobile users by 4% in the first quarter of 2014, while shedding 1% of its branches. Mobile users reached 15 million, almost 20% higher than one year ago. JPMorgan Chase and Wells Fargo both saw about 5% QOQ mobile user growth. 10%...
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New APIs Promise Rich, Contextual Data

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0
April 4, 2014
New APIs Promise Rich, Contextual Data

We offer this new dictum: Context is king when it comes to transaction data — and one new startup is staking its future on that. Today, it is becoming standard in banking for APIs (application programming interfaces) to provide rich contextual data in order to deliver value to developers and marketers. No longer is it...
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Unfriendly: Customers Don’t ‘Like’ Banks on Social Media, Study Finds

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10
March 19, 2014
Unfriendly: Customers Don’t ‘Like’ Banks on Social Media, Study Finds

Sorry bankers, your customers do not want to be your Facebook friends, or follow you on Twitter, or see your Pinterest or Instagram pictures. According to findings released yesterday by Carlisle & Gallagher Consulting Group, the consultancy, fully 87% of customers find banks’ use of social media “annoying, boring or unhelpful.” The findings show negative...
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Key Innovation Post Vacant at Bank of America

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1
March 17, 2014
Key Innovation Post Vacant at Bank of America

Bank of America Corp. employed 242,117 full-time employees at the end of last year. It desperately needs employee No. 242,118. That’s because Bank of America, the nation’s second-largest bank, is currently without a leader for digital banking strategy initiatives, and it does not look like the search is going particularly well. This is not...
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Bank of America’s New SafeBalance Account Targets Prepaid Users

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0
March 12, 2014
Bank of America’s New SafeBalance Account Targets Prepaid Users

Bank of America is on the hunt for prepaid customers with a new style of bank account. The Charlotte, N.C.-based bank began testing a new account called SafeBalance Banking last week in a few select markets: Rhode Island, Oregon, Michigan, Virginia, Maryland and the District of Columbia. Bank of America does not currently offer a prepaid...
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Coolest Brands 2014: [RED] Is the Warmest Color

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0
February 24, 2014
Coolest Brands 2014: [RED] Is the Warmest Color

Which rock band on this planet is cooler than U2? There might be a few, but U2 is certainly a pretty cool band — and now some of that cool has rubbed off on Bank of America. Bank of America exclusively sponsored U2’s premier of “Invisible” during the Super Bowl XLVIII. The effort included...
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Half of All Mobile Banking Customers Are Now Part of ClearXchange

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0
February 19, 2014
Half of All Mobile Banking Customers Are Now Part of ClearXchange

Capital One Financial Corp. has joined the P2P network ClearXchange, bringing the nation’s seventh-largest bank, and its 50 million customers, into a network that already contains JPMorgan Chase, Bank of America and Wells Fargo & Co. ClearXchange’s collection of banks constitutes fully 50% of the mobile banking customers in the United Sates, according to Karen Webster,...
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VIDEO: Bank of America Shows P2P Enrollment Process

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1
February 4, 2014

What is the best way for a bank to promote its P2P funds transfer service? Bank of America took on that question in a little-noticed video it uploaded several weeks ago showing the signup process for its money transfer service. The video is noteworthy not only for its homage to the work of director Wes...
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Bank of America Scores with Super Bowl Sponsorship of U2 Song’s Premier

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1
February 3, 2014
Bank of America Scores with Super Bowl Sponsorship of U2 Song’s Premier

Bank of America Corp.‘s sponsorship of U2′s premier yesterday of its new song during the Super Bowl to promote (RED), the AIDS charity, scored green. While there are conflicting reports as to how much Bank of America spent to be the sole sponsor of the unveiling of “Invisible” during the Super Bowl, the bank...
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VIDEO: Why Bank of America Is Doing a Super Bowl Ad with U2

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1
January 29, 2014

Why will Bank of America Corp. be hanging out with U2 during the Super Bowl? Turns out the Charlotte, N.C., bank has made a deal with U2 to appear in a Super Bowl ad, singing its new song “Invisible,” to promote Bono’s Red charity that raises funds for HIV/AIDS treatment and prevention in Africa....
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